My role at Gertmenian was all-encompassing. I was responsible for marketing, social media, content creation, web design, and art direction.
I was responsible for marketing game/toy rugs featured at Target (sold in-store and online) nationally, which increased sales by 18% in Q3, 2020.
I started the family-run business's social media accounts and used my networking skills to work with viral social media influencers to increase sales.